Brendan Delaney

“Every day BAL makes a positive difference in people’s lives; I’m proud to be a part of this team and share our stories with the world.”

Brendan is the Chief Brand Experience Officer at BAL, where he leads the firm’s go-to-market strategy. His leadership spans marketing, communications, sales enablement, brand experience and business development, ensuring that both employees and clients consistently enjoy exceptional experiences with BAL.

Before joining BAL, Brendan led the marketing team for Booz Allen Hamilton’s commercial cybersecurity division and Tracepoint, a top-tier digital forensics and incident response firm. At these organizations, he was instrumental in modernizing content, reshaping product marketing and crafting data-driven growth strategies grounded in market research.

Brendan’s career began in General Mills' business management program. He held marketing and corporate development roles within GE’s Venture Capital unit. His extensive experience in designing and executing effective B2B marketing strategies has been pivotal in driving growth and innovation throughout his career.